"The irresistible taste of chocolate"
Advertising Agency: Promoseven Riyadh Saudi Arabia
Executive Creative Director / Art Director: Ahmad Beck
Photographer: Steve Kozman
Client Servicing: Claude Abboud
You don't have to sacrifice that awesome chocolatey taste due to its fat, sugar and other not so great nutritional contents because Danon's yogurt can give you all of that minus the not so great parts. By simply turning the 8-pack of individual yogurts upside down, the visiual has changed from the bottom of yogurt dishes to a chocolate bar to convey this message.
"Audiobooks from dig2go.com"
Advertising Agency: McCann, Oslo, Norway
Art Director: Geir Florhaug
Copywriter: Frank Standal Dybhavn
AD Assistant: Rune Tyvold
Account Director: Atle Skageng
Project Manager: Tone Bøygard
Published: January 2010
Instead of reading with your eyes, why don't you try with your ears? By transforming the eye glasses into "ear glasses" audio books from dig2go.com just got a whole lot cooler. In a remarkable visual, this graphic puts a new spin on listening to your books rather than reading them.
"Ultra Grip"
Advertising Agency: McCann, Bangkok, Thailand
Chief Creative Officer: Martin Lee
Creative Director / Art Director: Supachai Toemtechatpong
Copywriter: Surakai Ngenmaneerongroj
Ansell kitchen gloves are so mighty in their grip intensity, that the glass forms to the shape of the glove owner's hand! The bond that exists between the glove and the wine glass could stand on its own and depict the message.
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